Together with the University of Antwerp, we guided the Eco House in thinking strategically about their future Break Out campaigns.
Using literature on behaviour change, we looked at the motivation from which various citizens do or do not take action.
This allowed us to complete the prerequisites for a 'good' campaign and evaluate several existing sample ca
This resulted in a number of packages for Break Out that the Eco House can start using in the coming years.
Ecohuis, Universiteit Antwerpen